Portfolio

Courteney
Crawley-Dyson

Graphic Designer & Visual Communication Specialist

I create visual worlds shaped by presence, depth, and meaning.
Design that speaks softly — and stays with you.

Brand Identity · Art Direction · Visual Systems · Editorial Design

About

About Courteney

I’m an award-winning graphic designer specializing in branding, publication design, and narrative-driven digital creative. My work focuses on elevating visual identity through thoughtful strategy, strong conceptual direction, and clean, timeless execution.

I bring a hybrid background across identity systems, web design, social media creative, and editorial layout. My design approach blends clarity, emotional resonance, and intentional storytelling — creating work that not only looks beautiful but also aligns with organizational goals and measurable outcomes.

As a designer with strengths in creative leadership and cross-team collaboration, I excel at shaping ideas, building systems, and delivering polished, high-impact visuals across platforms. When I’m not designing, I’m building new creative concepts, exploring AI tools, studying UX patterns, or helping organizations find their visual voice.

Download Résumé

Skills

Brand Identity Editorial Design Campaign Design Art Direction Visual Systems

Tools

Adobe InDesign, Illustrator, Photoshop, Figma, Acrobat

Awards & Recognition

  • Gold Award – Fall Continuing Education Schedule (2023)
  • Silver Award – Spring 2025 Continuing Education Schedule
  • Silver Award – “Strengthening Our Net: CSM” promo piece

Education

  • M.S. in Information Technology – Project Management, University of Maryland Global Campus, Largo, MD (in progress)
  • Bachelor of Graphic Communications (GPA 3.5), University of Maryland Global Campus, Largo, MD
  • Associate of General Studies – Visual Communication / Graphic Design, Prince George's Community College, Glenarden, MD

Location

Washington, D.C. · Open to hybrid & remote roles

Capabilities

Core Capabilities

A quick scan for creative directors, recruiters, and hiring teams.

  • Brand Identity Systems
  • Publication & Editorial Design
  • Campaign Creative & Concept Development
  • Digital & Web Design (UI Layout & Web Support)
  • Social Media Creative Direction
  • UX/UI Concepting & Wireframing
  • Creative Project Management
  • AI-Assisted Design Workflows
  • Cross-Functional Collaboration & Stakeholder Communication
  • Accessibility-First Design Practices
Approach

Creative Philosophy

I design with clarity, emotion, and intention. My work sits at the intersection of communication and craft — shaping experiences that feel grounded, intuitive, and alive.

I approach every project through presence: listening to the story, understanding the audience, and creating visuals that speak softly but leave lasting impact. Through clean structure, cinematic pacing, and thoughtful visual rhythm, I build systems that breathe. Design that feels honest. Design that stays with you.

Work

Selected Professional Projects

Institutional design systems, campaigns, and communication tools created for the College of Southern Maryland.

Award-winning Spring 2025 Continuing Education schedule cover

Award-Winning Spring 2025 Schedule

Award-Winning Spring 2025 Continuing Education Schedule

This Spring 2025 Continuing Education schedule was recognized with a Silver Award for its clarity, hierarchy, and cohesive visual system across print and digital touchpoints.

The project extended beyond a single cover into interior spreads, postcards, and TV slides, all grounded in a unified grid and typography system designed for adult learners.

  • Silver Award – Spring 2025 Continuing Education Schedule
  • Editorial layouts for schedule interior pages
  • Postcard and TV slide campaign assets
Spring 2025 schedule hero Spring 2025 schedule interior spread 1 Spring 2025 schedule interior spread 2 Spring 2025 schedule postcard Spring 2025 TV slide
Strengthening Our Net: CSM publication cover

“Strengthening Our Net: CSM”

“Strengthening Our Net: CSM”

This promotional publication was developed to tell a layered story about support, access, and community at the College of Southern Maryland.

The design balances warmth and clarity, earning a Silver Award for its storytelling, hierarchy, and production.

  • Silver Award – “Strengthening Our Net: CSM” promo piece
  • Editorial spreads with integrated imagery and copy
  • Designed for both print and digital distribution
Strengthening Our Net cover Strengthening Our Net interior spread 1 Strengthening Our Net interior spread 2 Strengthening Our Net back cover
Cover of the CWD Summer 2025 schedule

CWD Seasonal Schedules System

CWD Seasonal Schedules System

The Continuing Workforce Development (CWD) schedules are some of the most frequently accessed publications at the College of Southern Maryland.

This system spans multiple seasons and formats, including a Gold Award for the Fall Continuing Education Schedule (2023) and a Silver Award for the Spring 2025 schedule.

CWD Summer 2025 schedule cover CWD Summer 2025 email graphic CWD Summer 2025 portal graphic CWD Summer 2025 postcard graphic CWD Summer 2025 social graphic CWD Summer 2025 TV slide
Cover of the CWD Fall 2025 schedule

CWD Fall 2025 Schedule

CWD Fall 2025 Schedule

Fall 2025 continues the CWD visual system with warm, seasonal tones, while keeping navigation and readability at the center.

CWD Fall 2025 cover CWD Fall 2025 digital graphic CWD Fall 2025 email graphic CWD Fall 2025 portal graphic CWD Fall 2025 postcard graphic CWD Fall 2025 TV slide
Cover of the CWD Spring 2026 schedule

CWD Spring 2026 Schedule

CWD Spring 2026 Schedule

The Spring 2026 schedule continues the CWD system with updated color, photography, and course emphasis for the new year.

CWD Spring 2026 cover CWD Spring 2026 email graphic CWD Spring 2026 portal graphic CWD Spring 2026 postcard CWD Spring 2026 social graphic CWD Spring 2026 TV slide
Spring 2025 Transfer Fair flyer

Spring 2025 Transfer Fair Campaign

Spring 2025 Transfer Fair Campaign

A focused campaign bringing together flyers, portal graphics, social media, and TV slides into one cohesive visual language.

Transfer Fair flyer Transfer Fair portal graphic Transfer Fair social graphic Transfer Fair TV slide
Workforce pull-up banner design

Workforce & CTET Pull-Up Banners

Workforce & CTET Pull-Up Banners

Durable, reusable banners used at events, tours, and community outreach, reinforcing institutional presence and consistency in physical spaces.

Workforce pull-up banner Workforce pull-up banner thumbnail
Brochure design for Workforce Center

Workforce Center Brochure

Workforce Center Brochure

A brochure designed to bring clarity and structure to Workforce Center offerings, balancing imagery with concise, readable copy.

Workforce Center brochure hero Workforce Center brochure front Workforce Center brochure back
NPI banner design

NPI Banner

NPI Banner

Large-format banner work supporting Nursing & Professional Instruction programming, designed to be legible and inviting at scale.

NPI banner hero
MAR ESP postcard design

MAR ESP Postcard Series

MAR ESP Postcard Series

A bilingual recruitment postcard series developed for MAR ESP programming, balancing photography, typography, and dense information in a small format.

MAR ESP postcard hero MAR ESP postcard front MAR ESP postcard back
The Artist’s Cut

Creative & Freelance Work

Posters, brand concepts, packaging, social media content, and a service-based site concept — client and self-initiated work that lives beyond institutional design.

Case Study · Healthcare Booking

HealNow — Calm, Same-Week Care

A patient-first booking flow that reduces phone tag and wait times, making it easier for patients to find, compare, and book the right provider in minutes.

Appointment Flows · Patient Portal · Mobile-First

View HealNow Prototype

Case Study · Beauty & Service

Luxee Hair — Studio Booking & Care

A booking experience for a modern hair studio, designed around clarity, trust, and repeat visits — from choosing services to confirming appointments on any device.

Service Catalog · Scheduling · Client Retention

View Luxee Prototype

Case Study · Fragrance & Commerce

Maura — Story-Led Fragrance Experience

A storytelling product page for a fragrance line, pairing long-form narrative, product detail, and a focused checkout path for niche, high-consideration purchases.

E-commerce · Product Story · Conversion

View Maura Prototype
Maura fragrance brand logo
Maura Fragrance Logo
King’s Child Services nonprofit logo
King’s Child Services Logo
Luxee Hair Boss logo
Luxee Hair Boss Logo
Sports fan poster artwork
Sports Fan Poster
Joyful Creation Ebenezer AME Church Crochet Ministry program design
Joyful Creation Crochet Ministry Program
Joyful Creation Ebenezer AME Church Crochet Ministry logo
Joyful Creation Crochet Ministry Logo
Joyful Creation Ebenezer AME Church Crochet Ministry TV slide
Joyful Creation Crochet Ministry TV Slide
Back-to-school social media post template
Back-to-School Social Post Template
Christmas social media post template
Christmas Social Post Template
Halloween poster design artwork
Halloween Poster Design
Publications

Publications & Flipbooks

Multi-page schedules, catalogs, and long-form communication materials designed for clarity and structured navigation.

CWD Summer 2025 schedule cover

CWD Summer 2025 Schedule

CWD Summer 2025 Schedule

High-traffic seasonal schedule used as a course selection tool across print and digital channels.

Open flipbook (PDF) →

CWD Fall 2025 schedule cover

CWD Fall 2025 Schedule

CWD Fall 2025 Schedule

Print and digital schedule guiding learners through Fall 2025 Continuing Education offerings.

Open flipbook (PDF) →

CWD Spring 2026 schedule cover

CWD Spring 2026 Schedule

CWD Spring 2026 Schedule

A continuation of the CWD publication system with new photography and updated content structure for Spring 2026.

Open flipbook (PDF) →

DOL Early College Handbook cover

DOL Early College Handbook 2025

DOL Early College Handbook 2025

Long-form handbook balancing dense information with a clear, supportive visual structure.

Open flipbook (PDF) →

Fine Art

Fine Art

Visually arresting masterpieces rendered in a dramatic, a unique blend of Yorùbà, Christian, Greco-Roman, and Renaissance-inspired style. The paintings are a profound commentary on emotional entrapment and the silent, consuming nature of inherited trauma. Fusing Afro-Cuban aesthetics with ancient mythology, it is a testament to the pain carried—and the fierce, essential courage required to nurture healing from within. Each piece tells a story of confrontation and a promise of self-liberation.

Painting titled The Weight of My Crown
The Weight of My Crown
Painting titled Womb
Womb
Painting titled My Protector
My Protector
Painting titled Joy and Pain
Joy and Pain
Painting titled She Wears Her Joy, He Devours
She Wears Her Joy, He Devours
Painting titled Joy
Joy
Painting titled Royal
Royal
Painting titled Onyx
Onyx
Painting titled Love
Love
Contact

Let’s Work Together

If you’d like to collaborate, commission work, or discuss a role, feel free to reach out. I’m available for freelance, contract, and full-time opportunities.

Email LinkedIn Behance

Details

  • Location: Washington, D.C.
  • Availability: Open to new opportunities
  • Focus: Graphic design, campaigns, visual systems